Bachelor of Arts
Sport Management Degree
Build essential business skills for an exciting industry.
Sport Management Degree
Use your passion for sports to create a career you love working in the business of sport.
With essential business management and leadership knowledge, plus a host of elective classes to choose from, our BA in Sport Management program allows you to explore your interests while building toward a career in sports organizations. You’ll study finance, marketing and leadership principles as they apply to the exciting world of athletics.
Want to enhance your skills in sport analysis? Explore the BS in Sport Management degree program. It offers the same quality curriculum, with an added requirement of applied statistics.
Gain the business skills to be competitive on any team.
Cover both broad and specific aspects of the sports industry, gaining insight and skills for:
- Sports merchandising
- Media and event marketing
- Accounting and finance for athletic organizations
- Leadership and team building
- Professional communication
What can you do with a sports management degree?
Our graduates continue to secure enviable positions at some of the top sports and leisure organizations in the country. With a sport management degree, you could follow suit in fields like:
- Sports marketing and promotions
- Facility management
- Sponsorship sales
Expert, personable faculty coach you toward success.
A big part of education is the student-teacher relationship. That’s why our bachelor’s in sport management faculty communicate closely with students and truly get to know them. It’s allowed them to better nurture and support students who have gone on to work with the Golden State Warriors, Legend Sports, Notre Dame and the University of Oklahoma.
Courses
What You’ll Learn
- Integrate sport management theory and practice into the sport industry
- Evaluate sport organizations from a legal and risk management perspective
- Apply business and financial accounting methods to sport industry contexts
- Apply communication skills relevant to a variety of contexts such as marketing, public relations, and business management
Sport Management Degree Courses
Current students please login to BRUIN and select “Academic Progress” for your curriculum requirements.
Requirements (36 credit hours)
(Click a course name below to view course details). All courses are 3 credit hours.
This course is an introduction to accounting concepts and the elements of financial statements including basic accounting vocabulary and analysis of business transactions from an accounting viewpoint. Students will be required to recognize, record, and classify new accounting data. Emphasis is placed on corporate accounting. Introductory financial statement analysis and interpretation are also covered. Prerequisite: none
EN 321 takes a broad and inclusive approach to workforce communication, examining the best practices of business writing, oral and online presentations, and professional research. Prerequisites: EN 101 and EN 102, Junior or Senior standing
This course provides an overview of the business of sport. Current topics and issues within various sport organizations are introduced and discussed. Career opportunities within the sport industry are explored.
This course is an introduction to the fundamental concepts of public relations and communication in a sport setting. Applied activities offer an opportunity to develop knowledge and skills related to public relations and communication within the sport industry.
This course serves as an introduction to ethics within the sport industry. An examination of values promoted by sport and ethical dilemmas within the industry provide opportunities for critical analysis.
This course explores how to effectively manage a sport facility. Additionally, concepts of event management, such as planning, ticketing, and analyzing sporting events are examined.
This course examines laws relevant to sport managers and those pursuing careers within health and physical performance fields. An examination of the legal system and laws affecting sport and recreational activities is provided in a manner understandable to those involved in the sport, fitness, or health industries.
This course explores basic theories, techniques, and knowledge related to management within the sport industry, including the functions of planning, organizing, leading, and controlling. Applied activities offer an opportunity to develop practical skills which can be utilized to manage organizations within the sport industry. Prerequisite: SM105 or BA232 or BA252
This course explores strategic sport marketing concepts including product, price, place, promotion, and public relations through practical applications. Development of a sales marketing plan for a sport product or organization is included. Prerequisite: SM105 or BA232 or BA252
This course covers basic financial management principles, concepts, and techniques encountered within the sport industry. Information is applied to various segments within the sport industry in order to gain a deeper understanding of financial management. Prerequisite: SM105 or BA232 or BA252, and AC205
The internship course consists of educational work experience in a business or industry environment related to Sport Management. Knowledge learned through academic experiences is applied and hands-on experiences are gained. Professional skills are developed and refined. Work expectations are contracted with the site-supervisor and faculty sponsor. This course requires 120 clock hours of an internship experience under the guidance of an experienced professional. Prerequisite: Junior or senior standing (60 credit hours completed), 18 credit hours completed in the major, and a 2.5 GPA in the major – Permission of Sport Management Program Director is required.
This course studies sports in American society through the lens of Sociology. The course uses the basics of Sociology to explore the relationship between sports and major social institutions, including the economy, mass media, politics, and religion. The course also examines the relationship between sports and structural social inequalities related to race, class, and gender. From sports’ early beginnings in the United States, to the present state of modern sports, and into the future, this course describes how sports and society work to shape one another.
Kirkpatrick Signature Series Requirements (9 credit hours)
(In addition to the Major Requirements, all Bellevue University students must complete the Kirkpatrick Signature Series)
This course focuses on the political and philosophical traditions of the American republic, especially as embedded in the ideals, values, traditions, founding documents, and institutions of the United States , and considers how these traditions relate to individual citizenship and global society. Prerequisite: 60 Credit Hours
This course focuses on the creative tensions that exist between the forces of tradition and change as the country undergoes social, cultural, and political change. It considers the manner in which change can renew the vitality of a republic. Prerequisite: 60 Credit Hours
This course examines civic engagement in relation to individual freedoms and responsibilities. It fosters engaged citizens, empowered to effect positive change. Prerequisite: 60 Credit Hours
Integrative General Education Credits
Major Requirements Credits
Elective Credits
= 127 Total Credits*
General Education Courses
Take general education courses that do more than fill a requirement. At Bellevue University, these courses build foundational skills that apply to any career—critical thinking, qualitative reasoning, and ethical leadership. And, you can take courses individually or in course clusters, which connect three courses around one theme, building skills as you go.
Elective Courses
Our broad selection of electives allows you to select courses related to your major or expand your perspective in other areas of interest.
University Accreditation
Bellevue University is accredited by the Higher Learning Commission (hlcommission.org).
Whether a college, university, or program is accredited is important to students with financial aid, employers who provide tuition assistance, donors, and the federal government.
This program is considered a non-licensure degree/certificate program and is not intended for those seeking licensure or the practice of licensed profession. This program may be relevant to multiple occupations that do not require licensure and was not designed to meet educational requirements for any specific professional license or certification.
*Consult with an admissions counselor to determine your eligible credits, as well as to verify minimum graduation requirements for this degree. Transfer credits must be from a regionally accredited college or university. Bellevue University makes no promises to prospective students regarding the acceptance of credit awarded by examination, credit for prior learning, or credit for transfer until an evaluation has been conducted.
Get credit for what you’ve earned.
Accelerate your path to earning a degree.
Thanks to our generous credit transfer policy, you can avoid retaking the classes you’ve already completed, and chip away at the credit requirements you need to complete your degree.
- Already have an associate degree? You could accelerate your bachelor's degree completion. Transfer your full associate degree or even your A.A.S.*
- You may be able to get credit for your military experience and training.
Finish Faster
*Acceptance of transfer credits is always subject to official transfer credit evaluation by Bellevue University.
Format
Build your resume with hands-on experience in the athletics industry.
With a required internship, the BA in Sport Management degree program ensures you graduate ready to launch your career. Whether you’re studying on campus or online, we’ll help you’ll select and secure an internship with a highly regarded sport organization—one that can flex around your existing work schedule if needed.
100% Online learning that works for your life and your goals.
Our flexible online courses are designed to bring quality learning into a format that fits your schedule, without sacrificing meaningful faculty feedback and collaboration with peers across the country. Stay on track with the help of your Student Coach — with you from day one to graduation.
On-campus classes offered on a convenient schedule.
If you prefer an in-person learning experience, our Omaha-area campus offers classes that accommodate the working professional’s schedule.
Tuition & Financial Aid
It’s more affordable than you think.
Earning a degree is an investment in yourself, and we want to help you make sure it’s a wise one with a generous credit transfer policy and competitive tuition rates.
2024 / 2025 Academic Year
$449 Online Cost Per Credit $339 In-Class Cost Per Credit (Daytime Residential Only) $250 Military Preferred Cost Per Credit
(Additional fees may apply to individual courses within your major requirements)
Only pay for the credits you need.
Talk to us about our generous credit transfer policy so you can make more of the credits you’ve already earned count toward your degree.
Get help with financial aid.
Our counselors will guide you to find a financial aid plan that works for you. Explore all the ways to help pay for your degree.
Admissions
Removing barriers to the education you deserve.
College is challenging, but getting in shouldn’t be. We have simplified our requirements for admission and we do not require entrance exam scores like the ACT or SAT—so you can get on track to achieving your goals. Here’s how it will go:
To be admitted to Bellevue University, provide proof of high school completion. We accept the following forms of documentation:
- Official high school transcript
- GED certificate
- Homeschool letter of completion
- Certificate demonstrating that the student has passed a state authorized examination recognized by the state in which it is awarded — equivalent to a high school diploma.
- Self-certification on application.
You’ll just need to complete the application and submit the following:
- Official high school transcripts or proof of high school completion
- If applicable, official transcripts from any college or university you previously attended
- A one-time $50 application fee
- Note:
- International students must provide a few extra documents. See international student bachelor admissions details.
- Students applying for a cohort-based major must possess an associate degree or 60 semester hours completed with a grade of "C-" or higher from an accredited institution of higher learning. If you do not meet this requirement, you can build your credits directly with Bellevue University.
Short on time? You can start the application and save your progress as you go. Start your application >
You'll just need to create an account and complete a pre-application to Bellevue University through Guild. Once you receive confirmation that your pre-application to Bellevue University has been approved, you'll need to complete the required steps to get fully accepted and registered. These include:
- Submitting transcripts from past institutions
- Completing the FAFSA, per your employer's benefit requirement
If you’re transferring from another institution of higher education, you must submit an official transcript from each accredited institution you previously attended. Here are a few details to note:
- A transcript can be emailed securely to [email protected] or by mail. It is required to be sent directly from the issuing institution to Bellevue University's Office of the Registrar to be considered an official document. Please check with previous institution for available sending options.
- Applicants who submit an official transcript which reflects a two-year degree from a regionally accredited postsecondary institution are not required to show proof of high school completion.
- Transcripts must be submitted even if credits were not earned at the previous institution or if transfer credit is not granted.
Ready to get started?
Reach out to admissions.
- Get your questions answered about the Sport Management Degree
- Understand your financial aid and scholarship options
- Map out a schedule that fits with your priorities
